4Front Video

4Front Video was an imprint of the UK division of PolyGram Video that focused on budget VHS releases. It was retained after the rebranding to Universal Pictures UK Ltd and continued to be used until 2002. Starting with the 2002 UK VHS release of About a Boy, 4Front Video was phased out and its logo was replaced with the 1997 Universal Pictures logo.

Logo (1991-2002)

ImageVideo

Visuals: On a black background, a large red spark draws out a very scratchy number "4" in red in the same color. The "4" in red then shrinks and relegates itself to the left of the screen. A white spark writes out the word "Front" in bolded, sans-serif font on the number "4" in red. A large white spark then flashes behind the half-finished logo, changing the background from black to white. Once the background has been changed, a black box containing the word "Video" in bolded, sans-serif font is visible to the right of the "4" in red.

Variant: On Channel 5 Video UK VHS releases during 1997 and later UK VHS releases from 1998 to 2002, the logo fades to black.

Technique: 2D computer animation.

Audio: An extremely loud jet noise, followed by an abridged version of the 1991 PolyGram Video theme.

Availability:

• This logo is preserved on the releases of Braindead and Django.
• It is also preserved on UK VHS releases, such as Firestarter (1984), The Amazing Adventures of Morph, the 1993 UK VHS releases of Paddington Bear: Bear Hugged, Roobarb and Custard (Pocket Money Video release), Rikki-Tikki-Tavi/Mowgli's Brothers/The White Seal, and The Last Unicorn (1982, 1993 re-release), the 1995 UK VHS release of The Gnomes' Great Adventure (1987), and the 1997 UK VHS release of Jackanory: Ten In a Bed, among many others.
• This logo is also seen at the end of the extended 1994 UK VHS re-release of The Busy World of Richard Scarry: The Three Fishermen and other stories, following the 1994 CINAR logo and before PolyGram Video's 1984 warning screen.