53718 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Wisconsin based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 53718 is White. The majority race/ethnicity attending public schools in 53718 is African American. The current unemployment level in 53718 is 4.0%.
| Population | 17,788 |
| Population Growth Rate | 33.35% |
| Population Density | 913 People per Square Mile |
| Total Households | 5,474 |
| Percentage High Income Households | 1.5% |
| Median Household Income (2021) | $82,828 |
| Average Adjusted Gross Income (2021) | $338,700 |
| Current Unemployment Rate (May 2026) | 4.0% |
| Sales Tax Rate (2025) | 5.5% |
| Majority Race/Ethnicty | White - 80.87% |
| Public School Majority Race/Ethnicty | African American - 47.62% |
53718 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 13,536 | 80.76% |
| Black | 1,112 | 6.63% |
| Hispanic | 579 | 3.45% |
| Asian | 1,472 | 8.78% |
| Native American | 39 | 0.23% |
| Hawaiian/Pac. Islander | 22 | 0.13% |
53718 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 4 | 25% |
| Black | 10 | 62.5% |
| Hispanic | 2 | 12.5% |
| Asian | 0 | 0% |
| Native American | 0 | 0% |
| Hawaiian/Pac. Islander | 0 | 0% |
53718 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 579 | 6.66% |
| Bachelor Degree | 2,536 | 29.17% |
| High School Diploma | 1,612 | 18.54% |
| No High School Diploma | 74 | 0.85% |
| GED or Alternate | 113 | 1.3% |
| 1 or More Years of College | 1,321 | 15.2% |
| Associates Degree | 941 | 10.82% |
| Masters Degree | 1,222 | 14.06% |
| Professional Degree | 155 | 1.78% |
| Doctorate Degree | 140 | 1.61% |