53538 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Wisconsin based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 53538 is White. The majority race/ethnicity attending public schools in 53538 is White. The current unemployment level in 53538 is 4.0%.
| Population | 18,535 |
| Population Growth Rate | -0.89% |
| Population Density | 165 People per Square Mile |
| Total Households | 7,400 |
| Percentage High Income Households | 2.2% |
| Median Household Income (2021) | $72,762 |
| Average Adjusted Gross Income (2021) | $495,550 |
| Current Unemployment Rate (May 2026) | 4.0% |
| Sales Tax Rate (2025) | 5.5% |
| Majority Race/Ethnicty | White - 90.18% |
| Public School Majority Race/Ethnicty | White - 80.51% |
53538 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 16,792 | 90.1% |
| Black | 187 | 1% |
| Hispanic | 1,577 | 8.46% |
| Asian | 50 | 0.27% |
| Native American | 15 | 0.08% |
| Hawaiian/Pac. Islander | 17 | 0.09% |
53538 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 2,135 | 82.82% |
| Black | 47 | 1.82% |
| Hispanic | 336 | 13.03% |
| Asian | 47 | 1.82% |
| Native American | 7 | 0.27% |
| Hawaiian/Pac. Islander | 6 | 0.23% |
53538 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 1,011 | 8.41% |
| Bachelor Degree | 2,216 | 18.44% |
| High School Diploma | 3,986 | 33.17% |
| No High School Diploma | 219 | 1.82% |
| GED or Alternate | 443 | 3.69% |
| 1 or More Years of College | 1,857 | 15.45% |
| Associates Degree | 997 | 8.3% |
| Masters Degree | 1,038 | 8.64% |
| Professional Degree | 92 | 0.77% |
| Doctorate Degree | 158 | 1.31% |