Emma's Diary is a British media company and parenting club that publishes pregnancy-related content through print and digital media.[1][2][3] It is also known for distributing free resources for prenatal and postnatal care.[4]
| Company type | Subsidiary |
|---|---|
| Founded | 1991 |
| Founder | Nick Wells |
| Fate | Acquired by Everyday Health Group Pregnancy & Parenting in January 2022. |
| Headquarters | |
| Products | Free baby care product packs, pregnancy guide |
| Services | Publishing pregnancy-related content (print and digital), medical information and advice, video content, parenting club, app |
| Owner | Everyday Health Group Pregnancy & Parenting |
| Parent | Ziff Davis |
History
editFounded by Nick Wells in 1991,[5][6] Emma's Diary went on to release a website[7][8] and app[8][9] to distribute its content digitally. With content written in accordance with NHS, NICE, and BFI guidelines,[10][11] it publishes medical information, advice, and video content made for expecting parents.
The company also distributes free packs of baby care products at retailers such as Argos and Boots.[1][4][12] It also provides a pregnancy guide compiled by GPs and midwives, which is distributed to GPs and midwives across the UK.[10]
References
edit- ^ a b Chamberlain, Zoe (2022-01-14). "Best baby clubs to save money on food, toiletries and clothes". BirminghamLive. Retrieved 2022-10-28.
- ^ Gregory, Rhys (2019-02-05). "Emma Thomas wins Wales' 'Emma's Diary Mums' Midwife of the Year 2019'". Retrieved 2022-10-28.
- ^ "英国消费类杂志发行量增长 占十大杂志六个席位_新闻中心_新浪网". news.sina.com.cn. Retrieved 2022-10-28.
- ^ a b Gill, Emma (2019-05-16). "Mums can't get enough of free Emma's Diary baby packs". Manchester Evening News. Retrieved 2022-10-28.
- ^ "Lifecycle". FRP Advisory. Retrieved 2022-10-28.
- ^ "Nick Wells, head of TNT Mail". theguardian.com. Retrieved 2022-10-28.
- ^ Shaw, Neil (2021-09-29). "Website lists 100 'worst baby names'". WalesOnline. Retrieved 2022-10-28.
- ^ a b "Emma's Diary reveals new website by Tall". Prolific North. 2014-10-16. Retrieved 2022-10-28.
- ^ Bland, Catherine (April 2020). "Smartphone applications available to pregnant women in the United Kingdom: An assessment of nutritional information". Maternal & Child Nutrition. 16 (2) e12918. doi:10.1111/mcn.12918. ISSN 1740-8695. PMC 7083499. PMID 31833237.
- ^ a b "Emma's Diary is an RCM Alliance Partner". RCM. Retrieved 2022-10-28.
- ^ "Health Professional Academy - Resources - Itch". www.healthprofessionalacademy.co.uk. Retrieved 2022-10-28.
- ^ Anderson, Elizabeth (2018-03-15). "Money-saving tips and deals during pregnancy". inews.co.uk. Retrieved 2022-10-28.