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Don Norman
553 posts
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Don Norman
@jnd1er
Design thinker, company advisor, professor, columnist, author, ... Latest book: Design of Everyday Things, Revised and Expanded.
UC San Diego, California
jnd.org
Joined April 2009
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@jnd1er

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  • Pinned
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    Don Norman
    @jnd1er
    May 14, 2016
    It’s fun to be 80! (@EpicGames) Every design studio should have one of these. Hint: @DesignLabUCSD)
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    Don Norman
    @jnd1er
    Jan 14, 2018
    Fake missile attack warning? Human error? Nonsense. It's incompetent design. One wrong click terrorizes the entire state? Why is it possible? I have a book they need to read.
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    Don Norman
    @jnd1er
    Feb 17, 2018
    Apple reaches a new low: its design ethic is not just beauty over understanding, it's beauty over safety. Employees get injured walking into glass walls-well-known safety hazard. Their fixes are removed "“because they detracted from the building’s design.” tinyurl.com/ya5jvsz8
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    Don Norman
    @jnd1er
    Feb 26, 2022
    My New Book Is (will be) Design for a Better World: How to create a meaningful, sustainable, and humanity-centered future. For publication by MIT Press, early 2023. Excerpts posted at
    jnd.org
    Home
    Visit the post for more.
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    Don Norman
    @jnd1er
    Dec 27, 2018
    11 books I found inspirational in 2018: I recommend all 11 for my followers for 2019. I surprised myself by the variety I had found valuable. I single out three for special attention. See
    jnd.org
    January 2019: Books worth reading
    Books I have read in the past few months: Eleven of them. At the end of the list, I select three (Papanek, Easterly, and Ramalingam) and explain why.
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    Don Norman
    @jnd1er
    Jan 10, 2018
    It's not a humanities degree that will save you: it is broad, general knowledge and curiosity. A willingness to learn, continually, for your entire life. (That's what I do)
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    Piano
    @piano_io
    Jan 10, 2018
    #AI is coming for your job - and only a humanities degree can save you. Read the full article by @wpwrs in @MagazineTraffic: hubs.ly/H09F5700
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    Don Norman
    @jnd1er
    Apr 9, 2018
    Complexity is in the world, simplicity is in the mind. How simple should something be? As simple as possible, but no simpler, because if it is simpler than possible, it is no longer simple: it becomes complicated, and therefore confusing. (To rephrase Einstein’s statement)
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    Don Norman
    @jnd1er
    Sep 24, 2017
    I see many posts in response to the new releases from Apple and my Comments to the Boston Globe. If you really... fb.me/6EPTG1tYc
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    Don Norman
    @jnd1er
    Jan 1, 2019
    New essay: Community-based, human-centered design (Don Norman & Eli Spencer).
    jnd.org
    COMMUNITY-BASED, HUMAN-CENTERED DESIGN
    We propose a radical change in design from experts designing for people to people designing for themselves, leveraging the creativity of communities to solve their own problems. People in communiti…
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    Don Norman
    @jnd1er
    Oct 21, 2018
    Don Norman OK. you got me. No more Norman Doors. Instead, Japanese Doors. (Japanese Norman Doors?)😪 facebook.com/don.norman.18/…
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    Don Norman
    @jnd1er
    Feb 27, 2017
    Human error at Academy Awards? Beware of adding more checks to procedures: As number of checks goes up, error rates increase--Ch. 5 of DOET.
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    Don Norman
    @jnd1er
    Sep 17, 2016
    Stupid quote of week “I would rather take a good design than a good function” (WS Journal 16.09.2016 p. M8). Good design IS good function!
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    Don Norman
    @jnd1er
    Mar 24, 2018
    An autonomous car was in an accident that killed a pedestrian. What should we learn from this incident? just as new medicines are introduced with controlled tests certified by a trusted, neutral agency (FDA), we must do same with vehicles: See tinyurl.com/y92unyj3
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    Don Norman
    @jnd1er
    Feb 16, 2018
    Replying to @michael_nielsen
    Michael asked what advances have come from HCI. I say it is HCI itself. Every major computer & software company now has an HCI group (sometimes called UX). HCI is ubiquitous: it has improved thousands of systems. You can't see it because it is everywhere-which makes it invisible.
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