Spam Resource: All Things Deliverability

Wendy Davis of MediaPost reports on a challenge to the TCPA (Telephone Consumer Protection Act), the US law that is the basis of US prohibition against unsolicited text messaging. The challenger: Facebook. The defender: the government. Read more about it here .

I just read in Mediapost's Online Media Daily that the debate over email append got heated at the recent MediaPost Email Insider Summit . Jordan Cohen, vice president of business development at Pontiflex, was direct: "[Email append] is not really okay to do." He c…

Gretchen Scheiman of OgilvyOne wrote a piece for MediaPost the other day, entitled, " Does Permission Need To Be Explicit? " It's an interesting read and she is most certainly entitled to her opinion. I'm not really going to debate the point with her; other re…

In the MediaPost article " Why 2010 Could Be A Bad Year For 'Worst-Practice' Marketers ," ReturnPath's George Bilbrey talks about what's driving ISPs nuts lately: legitimate companies with bad email practices. He writes: "The good news is that the…

It's time for a Friday night funny. Remember this video of Scott Richter on the Daily Show, from back in 2004? Well, check this out. I was doing a bit a Googling today, and I ran across this article on Mediadpost.com, from shortly after that interview, where Scott talk…

Over here , I help answer a question about Challenge/Response filters, in MediaPost's EmailInsider newsletter. I was already a reader before the "E-mail Diva" reached out to me. It's worth signing up for.