Fanvue is a British content paid subscription service that allows creators to upload and sell exclusive content to their subscribers.[1] Founded in 2020 by Will Monange and Joel Morris and based in London, England,[2] Fanvue has an emphasis on artificial intelligence-generated creators and models.[3][4] It organizes Miss AI, an AI beauty pageant.[5]

Fanvue
Company type
Private
Industry
Genre
Founded2020 (6 years ago) (2020) in London, England
Founder
Headquarters
London
,
England
Area served
Global
Key people
  • Will Monange
  • (CEO)
  • Joel Morris (CEO)
Number of employees
48 (2025)
Websitefanvue.com

History

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Fanvue, founded by William Monange and YouTuber Joel Morris who serve as co-CEOs,[6] originally launched in 2020. It raised a $1 million round of funding in 2021.[7]

Fanvue gained traction as an alternative to platforms like Passes, particularly with AI-generated content.[8] AI creators accounted for 15% of Fanvue’s total revenues one month.[9] Its most popular creators include Aitana López, with about 350,000 followers on Instagram.[10] Many have used the platform to launch "AI influencers" as side hustles.[11][12]

In 2024, Fanvue launched the Miss AI beauty pagent with a $20,000 prize pool, along with a series of Fanvue World AI Creator Awards.[13][14]

In 2025, Fanvue opened up their public developer API that lets third party applications to connect with Fanvue. [15] In 2026, Fanvue added support for PDF as content type, enabling e-books and letters. [16]

References

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  1. Poinski, Megan (5 June 2024). "Why Today's Smart Marketers Are Cozying Up To The CIO". Forbes. Retrieved 12 October 2025.
  2. Leonard, Sue; Doughty, Eleanor; Glasby, Matt; Boztas, Senay (23 May 2025). "202 best small places to work 2025". The Times. Retrieved 12 October 2025.
  3. Biino, Marta. "Fanvue, an OnlyFans competitor, is betting big on AI-generated adult content. But some creators question its approach". Business Insider. Retrieved 12 October 2025.
  4. Hogg, Ryan. "AI influencers are making their secretive creators tens of thousands of dollars a month". Fortune Europe. Retrieved 12 October 2025.
  5. Gibbs, Alice (17 July 2024). "First-ever AI beauty queen is crowned". Newsweek. Retrieved 12 October 2025.
  6. Biino, Marta. "Why the CEO of OnlyFans rival Fanvue thinks AI influencers 'will thrive,' especially for adult content". Business Insider. Retrieved 12 October 2025.
  7. "Founded during lockdown, Fanvue secures £724K to shape the future of content monetisation". UKTN. 14 April 2021. Retrieved 12 October 2025.
  8. "These AI Tools Are Helping to Shape the $250 Billion Creator Economy – Here's What You Need to Know According to Fanvue Co-Founder, Joel Morris". Entrepreneur. 19 November 2025. Retrieved 19 November 2025.{{cite web}}: CS1 maint: url-status (link)
  9. Eakin, Marah. "The Uncanny Rise of the World's First AI Beauty Pageant". Wired. ISSN 1059-1028. Retrieved 12 October 2025.
  10. Signorelli, Andrea. "What is Fanvue, the OnlyFans of Artificial Intelligence?". www.domusweb.it. Retrieved 12 October 2025.
  11. Biino, Marta. "I created an AI influencer as a side hustle to make extra money. It's been weirder and harder than I expected, and I feel like she has a life of her own now". Business Insider. Retrieved 12 October 2025.
  12. Shaw, Neil (19 December 2024). "Students find a new side-hustle, building AI influencers". Nottinghamshire Live. Retrieved 12 October 2025.
  13. Carballo, Jara (23 April 2024). "Fanvue launches pioneering AI beauty contest showcasing digitally-created beauties". The Independent. Retrieved 12 October 2025.
  14. Palumbo, Jacqui (11 July 2024). "The first Miss AI has been crowned — and she's a Moroccan lifestyle influencer". CNN. Retrieved 12 October 2025.
  15. "Fanvue Developer Platform | Fanvue API Documentation". api.fanvue.com. Retrieved 7 March 2026.
  16. "3 PDF Templates You Can Sell to Your Fans Today". Fanvue Blog. 26 February 2026. Retrieved 7 March 2026.