Strategic Management Model at the Universitas Sumatera Utara, Indonesia Towards a World Class University (WCU)

In Rafeah Legino & Yarina Ahmad, Proceedings of the International Conference on Science Technology and Social Sciences – Social Science Track (ICONSTAS-SS 2023). Paris: Atlantis Press SARL. pp. 84-99 (2024)
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Abstract

The Indonesian government has a strong desire to improve the quality of Indonesian higher education so that it is better known to the world by entering the ranks of world-class universities. The WCU program aims to encourage universities in Indonesia to improve their academic reputation at the international level. One of the universities included in the Legal Entity State Universities is the Universitas Sumatera Utara. The data analysis used is the process of systematically searching and compiling data obtained from interviews, field notes, and documentation using multiple linear regression. The research results explain that control, strategy implementation, and strategy formulation influence variables on organizational performance towards a World Class University.

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