Artificial Intelligence

The Q2 survey highlights a consumer shift from general economic caution toward more aggressive cost-management, plus a look at summer gathering realities. Members can download the full report now.

Nearly half of the consumer product executives surveyed say influencing algorithmic recommendations will be critical within five years, but only 21% feel prepared to deliver.

P2PI's retailer profiles are updated and added to regularly with promotional developments, e-commerce news, social media strategy, AI activity and more. Here is a sampling of recent profile updates — which are updated biweekly.

CMX is sharpening its AI strategy with a new platform designed to help advertisers make more informed decisions, with early tests pointing to measurable gains across the funnel.

Its global chief digital officer says AI is training a new style of client behavior.

Learn how the AI assistant can access product price history, transcribe handwriting and make purchases on other sites.

Here's how brands can turn shopper interactions into learning opportunities, writes Epsilon's Heather Campain.

The Path to Purchase Institute is gearing up for its 2026 Retail Media Summit with can’t-miss sessions, speakers and strategic discussions for the event, June 2-4 at the Palmer House Hilton in Chicago.

Agentic commerce is still emerging, but its potential impact is coming into focus, reshaping how products are surfaced, compared and ultimately chosen.

Gemini-enabled innovations make it easier for consumers to find products and buy across Google surfaces and the retailer’s digital channels.