Master essential content intelligence strategies with this expert-led curriculum from Parse.ly.
Empower your editorial team with Parse.ly’s new training program, designed specifically for editors and content managers navigating today’s complex media landscape. Our analytics experts share how to translate audience analytics into content decisions that strategically grow readership. You will learn how to translate complex metrics into clear content direction, identify high-performing content patterns, and coach writers using actionable data. Master the analytical skills that will elevate your content strategy using the same approaches driving today’s most successful digital publications.
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The lessons in this course will help you understand each tab or section of the Parse.ly dashboard — what data and insights you’ll find and where it comes from. There are suggested reading links and additional resources below to help you on your journey.
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Discover how to quickly find the content data you need in Parse.ly. From understanding how metadata shapes your analytics to setting up the Chrome bookmarklet for on-the-page insights, you’ll build the skills to efficiently filter and surface the specific content information that matters most to you.
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In this course, you’ll learn how to get Parse.ly data out of the dashboard and into the right hands. You’ll explore how to export data, create and schedule reports, and deliver them directly to inboxes — making it easy to keep your team informed without extra manual effort.
