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About IRONMAN Group
The IRONMAN Group is the world's largest operator of participation sports with a portfolio of brands, events, media, partners, merchandise, and digital platforms, operating in over 50 countries worldwide and providing participants the benefits of endurance sports through the company’s vast offerings. The global portfolio consists of hundreds of events including the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, IRONKIDS®; premier running events including the Rock ‘n’ Roll® Running Series and City2Surf®; UTMB® World Series of trail-running events; the Epic Series™ mountain bike races including the Absa Cape Epic®; and a collection of road cycling and other multisport races.
Since the inception of the iconic IRONMAN® brand and its first event in 1978, millions of athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines around the world. From its beginnings as a single race among friends in Hawai`i, The IRONMAN Group has grown to become a global sensation and collection of high-growth lifestyle brands that inspire people to unlock their potential in life. The IRONMAN Group is owned by Advance, a private, family-owned business, and Orkila Capital, a growth equity firm focused on building great brands.
SERIES
The IRONMAN® and IRONMAN® 70.3® Triathlon Series is the world’s premier full-distance and half-distance triathlon series consisting of over 170 qualifying races in 50+ countries, regions and territories across the world. Each series culminates in its respective world championship event: The IRONMAN World Championship held annually in Kailua-Kona, Hawai`i, and the IRONMAN 70.3 World Championship which rotates globally on an annual basis.
The Rock ‘n’ Roll Running Series® is the world’s largest running series taking part in destination events around the world every year. Established in 1998, the Rock ‘n’ Roll Running Series simple idea of Bringing the Fun to the Run™ has transformed the global running landscape by creating a block-party atmosphere for participants and spectators alike. www.runrocknroll.com
The UTMB® World Series is a revolution for the sport, that will bring the trail running community together through a new, integrated sports system that is open to all. Inspired by the high standards of UTMB®, runners will be able to take part in the most beautiful events on the planet, and the UTMB® World Series will be the only place where runners can begin their quest to Mont-Blanc, France, where the prestigious UTMB® World Series Finals will be held. In-line with the rapid growth of the sport, events will be held across six continents, giving all runners more opportunities to live the UTMB® experience on a global scale. https://utmb.world
The Epic Series is a portfolio of the world’s most exhilarating and rewarding, premium mountain bike stage races. Each race is a chapter in a journey that culminates in the ultimate proving ground of man and machine: Africa, and the Absa Cape Epic. Teams of 2 take on the famed trails across the races in the Epic Series, set against iconic backdrops, ready for the brave in you. Choose a partner carefully. Bond. Build. And race the world. www.epic-series.com
IRONKIDS® launched in 2009 with nine events. Since the inaugural year, IRONKIDS has seen more than 60,000 participants and has grown to over 80 events worldwide including races in Africa, Asia, Australia, Europe and North America. The brand creates positive experiences for youth while fostering self-esteem through achievement.
EVENTS
The Absa Cape Epic® is the world’s premier mountain bike stage race. The route changes every year, taking professional mountain bikers and aspiring amateurs from around the world through 700km of breathtaking scenery and 15,000 meters of accumulated climbing over some of the most magnificent mountain passes in South Africa's Western Cape province. The Absa Cape Epic is the most televised mountain bike event in the world. https://www.epic-series.com/races/capeepic
The world’s largest fun run, Voltaren City2Surf sees 80,000-plus participants annually run from the start line in the city of Sydney to the finish at world-renowned Bondi Beach. Entering its 55th year, City2Surf has established itself as a true community event attracting entrants from all walks of life and ages. https://city2surf.com.au
Global Premier & Technical Partners
