Spafax is a British travel media and in-flight entertainment company. It provides content curation, licensing, media sales, creative services and technology services for airlines and other travel-sector clients.[1][2]
 | |
| Industry | Travel media |
|---|---|
| Founded | 1985 |
| Headquarters | London, England, UK |
| Parent | WPP plc |
| Website | www |
Founded in London in 1985, the company was acquired by WPP plc in 2000.[3]
History
editSpafax was founded in London in 1985.[1][2]
In September 2000, WPP announced that it had acquired Spafax Airline Network Limited from Pensa Ltd[4]. WPP described the business at the time as an international provider of in-flight entertainment content.[3]
In 2016, Spafax Content Marketing Americas and Forward Worldwide were merged to form Bookmark Content and Communications, a WPP-owned content and communications business within the wider Spafax group structure.[5]
In 2019, Campaign reported that Spafax was among the subsidiaries housed under WPP's Tenthavenue division before that brand was retired as part of a restructuring. The report said the agencies themselves were unaffected by the change.[6]
Services
editSpafax's business focuses on airline and travel media. According to the company and its parent WPP, its services include in-flight entertainment curation and licensing, content delivery and technology, airline media sales, and creative and content production for travel brands.[1][2][7][8]
The company also operates internationally through offices in Europe, North America, South America, the Middle East and Asia.[1]
See also
editReferences
edit- 1 2 3 4 "About Us". Spafax. Retrieved 8 April 2026.
- 1 2 3 "Spafax". WPP. Retrieved 8 April 2026.
- 1 2 "WPP acquires Spafax - leading provider of in-flight entertainment content". WPP. 4 September 2000. Retrieved 8 April 2026.
- ↑ "WPP acquires Spafax - Official Statement".
- ↑ Garcia, Marisa (6 October 2016). "Spafax Content Marketing and Forward Merge to Form Global Communications Brand Bookmark". APEX. Retrieved 8 April 2026.
- ↑ "WPP axes Tenthavenue in latest agency cull". Campaign. 21 May 2019. Retrieved 8 April 2026.
- ↑ "Airline Media". Spafax. Retrieved 8 April 2026.
- ↑ "Airline Entertainment". Spafax. Retrieved 8 April 2026.