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Pleasuredrome is a men's spa bar in Waterloo, London, historically known as a gay sauna. Established in 1996, it is located beneath a railway arch on Cornwall Road, close to London Waterloo station, and operates 24 hours a day.[1][2]

Pleasuredrome has been part of London's gay and bisexual men's sauna scene since the 1990s. Its interior was redesigned in 2004 by Michael Westthorp, with the project receiving a D&AD Wood Pencil in spatial design.[3][4] The venue has also featured in journalism and academic discussion about the changing role of physical LGBTQ+ spaces in an era of dating apps and declining numbers of gay venues.[5]

History

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Pleasuredrome opened in 1996 at Arch 124, Cornwall Road in Waterloo.[1] The venue occupies a railway arch a short distance from Waterloo station and has operated continuously throughout the day and night.[2]

Its location and opening model made it part of a cluster of gay nightlife and sexual venues that developed around central and south London during the 1990s and 2000s. In 2012, Time Out described Pleasuredrome as Waterloo's second-largest gay sauna after the nearby Chariots Waterloo and noted that it attracted customers throughout the week because of its 24-hour opening and proximity to the station.[2]

The closure of Chariots Waterloo and other branches of the Chariots chain subsequently left Pleasuredrome as Waterloo's remaining men's sauna. Time Out's later guide to London gay saunas described it as the area's only surviving venue of its type.[6]

Pleasuredrome remained open around the clock through most of its history, although the COVID-19 pandemic interrupted normal operations. The venue underwent further renovation during this period.[7]

Design

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In 2004, designer and academic Michael Westthorp was commissioned to redesign Pleasuredrome.[3] Westthorp later used the project as a case study in his writing about the architecture and interior design of gay and bisexual male saunas.

The redesign made use of the site's unusual position beneath a railway structure. Westthorp described an interior organised around different levels of privacy, visibility and social interaction. Larger communal areas were connected to smaller and more secluded spaces, while the absence of windows to the street increased the sense of separation from the outside environment.[3]

Westthorp argued that the design had to accommodate several different uses at the same time. Visitors might use the venue as a sauna, bar, social space, nightclub-like environment or place for sexual encounters. He therefore designed the interior around both opportunities for contact and the possibility of withdrawal and privacy.[3]

The project was recognised by D&AD in 2004, receiving a Wood Pencil in the Spatial Design category. D&AD lists Waterloo Leisure as the client.[4]

Role in London gay culture

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Pleasuredrome has been associated particularly with gay and bisexual male social and sexual culture in London. Like other British gay saunas, it has operated both as a leisure venue and as a space in which men can meet other men for sexual and social encounters.[3]

Westthorp's study of the venue described the gay sauna as a type of semi-private urban space in which visitors could temporarily withdraw from the expectations of public life. He compared some of its functions to those of a "third place", while also emphasising the importance of concealment and discretion in the design of sexual spaces.[3]

The role of such venues has changed alongside developments in LGBTQ+ life more generally. In 2019, Time Out examined a reported increase in the use of London gay saunas despite the widespread adoption of dating and hook-up apps including Grindr. Interviewees described saunas as providing spontaneous face-to-face encounters that differed from app-based interaction.[5]

Pleasuredrome's brand manager Chris Amos told Time Out that the venue had experienced a significant increase in business in the preceding years. He suggested that its social role was particularly relevant given the closure of a number of LGBT+ bars in London. At the time, the venue was also expanding.[5]

The continued operation of Pleasuredrome has contrasted with the closure of many other London gay saunas. The Chariots chain, which at one stage operated six London venues, disappeared during the 2010s and early 2020s, leaving Pleasuredrome and Sweatbox in Soho among the city's most prominent surviving venues.[7]

Change in identity and branding

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By the mid-2020s, Pleasuredrome had begun to distance its public identity from the traditional term "gay sauna". Its website describes the business as a men's "spa and bar", rather than primarily as a sauna.[1]

In a 2025 feature on the changing culture of gay saunas, DNA journalist Gary Nunn identified Pleasuredrome as one of London's prominent surviving venues but reported that its management no longer regarded "gay sauna" as an accurate description of the business.[7]

Proprietor Charles Hill told the magazine that Pleasuredrome had "completely moved away from the concept of a gay sauna", pointing to its 24-hour licensed bar and a clientele whose members did not necessarily identify as gay. Brand manager Chris Amos similarly said that the business now referred to itself as a "spa bar".[7]

The change reflected broader shifts in the venue's clientele and presentation. Amos said that the demographic had become younger and suggested that changing housing circumstances, including younger adults living with parents for longer, could contribute to demand for private spaces in which men could meet.[7]

Despite this change in branding, Pleasuredrome continues to be discussed in LGBTQ+ media as part of London's gay sauna and men's sexual-venue culture.[7][6]

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Pleasuredrome received significant press attention following three drug-related deaths during an eight-month period in 2012. The deaths were examined at inquests reported by the Evening Standard in 2014.[8]

Konstantinos Bampatzis died in February 2012 after taking mephedrone and GHB. In October that year, Gregory Page was found dead at the venue, while John Scott collapsed there and died in hospital two days later. The inquests heard that both Page and Scott had GHB in their systems.[8]

The coroner questioned Pleasuredrome's proprietor about the venue's drugs policy and emergency lighting. Management told the inquest that searches for drugs had subsequently become more stringent and that emergency strip lighting had been installed so that staff could illuminate the complex when necessary.[8]

In the case of Bampatzis, the coroner recorded a narrative verdict and concluded that his death resulted from mephedrone and GHB. The coroner said there was no evidence that the drugs had been administered forcibly or that Bampatzis had intended to take his own life.[8]

In art

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Pleasuredrome appears in the work of photographer and artist Sunil Gupta. His 1999 work Shroud and Pleasuredrome consists of two chromogenic prints and forms part of his wider From Here to Eternity series.[9]

The Museum of Fine Arts, Houston acquired the work in 2000. Its collection record identifies one of the photographs as Pleasuredrome and the other as Shroud.[9]

Gupta has discussed the work in relation to gay life, illness, ageing and the effects of the HIV/AIDS era. In a later conversation with curator Mark Sealy, the image of Pleasuredrome was discussed as part of a wider reflection on changes in gay social and cultural life during the 1990s.[10]

See also

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References

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  1. 1 2 3 "Pleasuredrome". Pleasuredrome. Retrieved 20 August 2026.
  2. 1 2 3 "Pleasuredrome Sauna". Time Out London. 20 June 2012. Retrieved 20 August 2026.
  3. 1 2 3 4 5 6 Westthorp, Michael (June 2019). "Members Only – The private life of the gay and bi-sexual, male sauna". Interior Educators. Retrieved 20 August 2026.
  4. 1 2 "Pleasuredome". D&AD. 2004. Retrieved 20 August 2026.
  5. 1 2 3 Myers, Owen (11 February 2019). "Why some Londoners are ditching dating apps for saunas". Time Out London. Retrieved 20 August 2026.
  6. 1 2 "Gay saunas in London". Time Out London. Retrieved 20 August 2026.
  7. 1 2 3 4 5 6 Nunn, Gary (30 December 2025). "Come Again? The Resurrection Of The Gay Sauna". DNA. Retrieved 20 August 2026.
  8. 1 2 3 4 Cheston, Paul (25 June 2014). "Three men die within months of each other after taking party drug at London gay sauna". Evening Standard. Retrieved 20 August 2026.
  9. 1 2 "Shroud and Pleasuredrome". The MFAH Collections. Museum of Fine Arts, Houston. Retrieved 20 August 2026.
  10. "From Here to Eternity – The Making — Mark Sealy & Sunil Gupta". Matèria. Retrieved 20 August 2026.
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