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Facebook for Business

Facebook Blueprint
Learn new marketing skills with free online courses.

Explore self-paced and step-by-step tutorials that can help you build your digital marketing knowledge and bring your business online.

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Featured courses

The essential guide to Facebook ads

Learn what you need to know to grow your business with Facebook ads.

How to create a Facebook Page to grow your business

Establish your business presence on Facebook through the setup, growth and management for your Facebook Page.

The essential guide to Facebook Page posts

Connect with customers with shared updates, photos and videos in your Page posts.

Growing your business with Instagram: What you need to know

Use this course to create an Instagram business account, differentiate it from your personal account and identify various ways it can help your business.

How to advertise on Instagram

Create quality Instagram ads that help you reach the people who matter most to your business.

How to create an ad on Facebook

You can create ads from your Facebook Page. Just select promote and choose an ad objective, or promotion, to get started.

Courses about selling products on Facebook and Instagram

The power of commerce on Facebook and Instagram

Learn about the unique benefits of selling on Facebook and Instagram.

Get started With Commerce Manager

Learn how Commerce Manager can help you sell products and manage your business across Facebook and Instagram.

Manage inventory with catalogues

Learn how catalogues can help you manage inventory and sell your products on Facebook platforms.

Order fulfilment

Learn how to use Commerce Manager to fulfil orders.

The post-purchase experience

Learn about post-purchase support and integrate best practices into your business.

Account health

Learn how account health metrics can help you improve delivery and customer service performance.

Looking for something more advanced?

Explore the course catalogue.

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See how Facebook Blueprint has helped businesses.

Facebook Blueprint case study: DigitasFacebook Blueprint case study: OMDFacebook Blueprint case study: AdQuadrant