Good design solves problems.
Great design solves problems that matter: public health
Hard Problems.
All content
- ToolsNEW

4 min read
Use a spreadsheet to choose your next role
"Job Rank" is a simple scoring framework that helps you score competing offers against your values.
- AdviceNEW

10 min read
How to join a nonprofit board
If you can’t tackle a hard problem full-time (yet), consider joining a charity's board.
- Book reviewsNEW

8 min read
Books for people who want to work on hard problems
We often recommend these books to designers, user researchers, PMs, and others making the jump.
- VideoNEWWatch
25 min watch
Why should designers and tech people focus on hard problems?
A short video explaining why we want to see more people tackling urgent global issues.
- AdviceNEW

7 min read
The hidden costs of bad design
In fields like public health, education, and climate action, poor design is undermining programs.
- Book reviewsNEW

7 min read
Geek Heresy by Kentaro Toyama
Well-intentioned technology doesn’t always solve the problems it’s meant to address. Toyama explains why, and tells us what we should do instead.
- What's newNEW

4 min read
We now have a job board for designers
We have a curated job board with design, product, research, and copywriting roles at orgs solving hard problems.

5 min read
Moral Ambition by Rutger Bregman
A timely provocation for those of us seeking to center our professional lives on problems that matter.

3 min read
Tricks to find a meaningful job on LinkedIn
Meaningful roles can be hard to surface. A few simple tricks help you cut through the noise.

4 min read
Welcome to the Hard Problems coworking space
Our coworking space in London is open to teams tackling climate change, public health, and other urgent global challenges.
- Watch
75 min watch
Design in Public Health in India
Two of India's leading public health experts share their experience with design and technology.

5 min read
Can a designer improve social care?
Naomi Owolabi, founder of Grene, is using design to tackle one of adult social care's biggest burdens: the paperwork that quietly pushes great managers out of the industry.

3 min read
The missing piece in your design career
Many senior designers feel burned out despite great salaries. The concept of ikigai reveals what to do about it.