Shaw Communications has responded to a CRTC ruling that found it discriminates against the gay and lesbian channel OUTtv by agreeing to market it as equitably as it does all others, raise its profile on the dial and include OUTtv in free previews for new digital customers.
Several weeks ago, the Canadian Radio-television and Telecommunications Commission ruled that Calgary-based Shaw Communications was discriminating against OUTtv by refusing to pitch the digital channel to subscribers, and by bumping it from 100 to 370 on the dial. The regulator then ordered Shaw to respond with proposed fixes in 30 days.
Last week, OUTtv chief operating officer Brad Danks wrote the CRTC after reading Shaw's proposed fixes, adding that he hopes the commission will mandate that Shaw no longer make it mandatory for subscribers to "specifically request" OUTtv in order for it to be part of an all-in package.