Electrographic

The EASE system has 17 integrated components, including a scoring environment that facilitates faster, more efficient test scoring; a workflow interface for assessment processing that assists in managing the scoring process; OSC's proprietary Closed End Mark Sense Processing software; and embedded data cleaning, formatting and reporting C-type programming language that allows for user customization.

In short, the Court of Justice held that Google can take advantage of the safe harbour provisions of the E-commerce Directive and so is not directly liable for trade mark infringements as its AdWords program does not make use of keywords in a trade mark sense.

Goodwill in the trade mark sense is intangible, and may include such things as name familiarity, consumer loyalty and the associations that the public has with the trademark.