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Gap’s 2010 logo switch lasted six days before the company brought back its blue box with GAP scripted in white serif.—R. Daniel Foster, Forbes.com, 22 Aug. 2025 King’s Hawaiian introduced the crown logo on its packaging in 2018, with a capital serif font.—Jordan Valinsky, CNN Money, 24 June 2025 Whereas serif fonts feel authoritative and timeless, sans serif fonts can feel modern or informal.—Aytekin Tank, Forbes.com, 1 July 2025 Incredible the sense memories that can be instantly evoked with a little off-white serif font.—Emily Temple
march 28, Literary Hub, 28 Mar. 2025 See All Example Sentences for serif
Word History
Etymology
probably from Dutch schreef stroke, line, from Middle Dutch, from schriven to write, from Latin scribere — more at scribe
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