Stop building your business on rented land. If social media is your only connection to your audience, your business is one algorithm change away from disaster. When Her First $100K started to grow, I had that exact wake-up call. I needed a way to connect with my audience that I owned. That’s when I started building my email list. But here’s the thing: the wrong tools can hold you back just as much as no tools at all. Outdated, bare-minimum platforms kept me stuck—manual follow-ups, messy tracking, no way to scale. Switching to ActiveCampaign changed everything: ✨ I can segment so people only get the content they actually want ✨ Automations run quietly in the background while I focus on strategy ✨ Most importantly, I own my list that no one can take away The right system isn’t about sending more emails. It’s about sending smarter ones to the right people, at the right time. That’s how emails feel like conversations, not campaigns. That’s how you build trust that lasts. 👉 I shared the full story with ActiveCampaign—read it here: https://lnkd.in/dzxhkZX5 #activecampaignpartner
Her First $100K
Online Audio and Video Media
Seattle, WA 18,322 followers
A feminist company that talks about money. HFK’s mission is to fight the patriarchy through financial education.
About us
Her First $100K is a feminist first platform, using money as its medium and committed to fighting the patriarchy by making women rich. After saving $100,000 at age 25, Tori Dunlap quit her corporate job in marketing and founded Her First $100K to fight financial inequality by giving women actionable resources to better their money. She has helped over five million women negotiate salaries, pay off debt, build savings, and invest. Author of the instant New York Times bestselling book “Financial Feminist,” host of the #1 Business Podcast, Financial Feminist, a Forbes 30 Under 30 honoree, and co-creator of Treasury, an investing education platform that has over $72M invested (featured on New York Times Business front page), Tori's work has been featured on Good Morning America, the Today Show, the New York Times, CNN, BBC and more.
- Website
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https://herfirst100k.com
External link for Her First $100K
- Industry
- Online Audio and Video Media
- Company size
- 11-50 employees
- Headquarters
- Seattle, WA
- Type
- Privately Held
- Founded
- 2016
- Specialties
- personal finance, debt free, financial feminism, high yield savings account, salary negotiation, investing, financial education, and feminism
Locations
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Primary
Get directions
Seattle, WA 98105, US
Employees at Her First $100K
Updates
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One of the best things I’ve done for my business? Investing in an email system that runs without me. I partner with ActiveCampaign to: ✅ Send the right message to the right people—automatically ✅ Segment my audience based on behavior, preferences, and timing ✅ Track every interaction to optimize future performance ✅ And do it all without being hands-on every day It’s like having a behind-the-scenes team running 24/7—nurturing leads, growing my business, and increasing sales while I’m able to focus on the areas I actually need to be. Yes, social media can help people find you. But relying on social media alone to connect with your audience is like renting a storefront you don’t control—great for visibility, but risky for long-term growth and stability. Email is how you actually build trust, convert customers, and stay top of your audience’s mind. With over 800,000 subscribers on my list and 4M+ followers on social media, I can confidently say that email is still the most valuable asset I own—and ActiveCampaign is what powers it. 👉 Learn more here: https://lnkd.in/gHiz5asN