Usnea

The Commission is planning to ban, in its original form, oak moss and tree moss, two of the most widely used base notes which give perfumes depth and help make the scents last.

"We did a massive amount of research into ingredients and gave our manufacturer very clear guidelines on what we would and wouldn't use - after all it's not rocket science," says Rhodri, who used experts from a French fragrance house to help blend the unique Bulldog scent, which is packed with at least seven essential oils and a host of natural ingredients including sweetbriar, coriander, basil and tree moss.

The bull dog range is packed with at least seven essential oils and a host of natural ingredients including sweetbriar, coriander, basil and tree moss.

Gaedcke had been lost in the lava fields for five days and had survived by squeezing tree moss to extract small amounts of drinking water.

Bergamot, tarragon and coriander are tempered by black tea, nutmeg, patchouli and watermint, while the fragrance is enriched with Colorado tree moss, precious woods, warm musk and amberwood.