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Daz Brand Revival Campaign

Tasked with reviving the Daz brand, we launched an award winning campaign featuring Troy Hawke as the face of the initiative. The slogan “Yes, it’s Daz” was prominently displayed across thousands of OOH sites, including Tesco and Morrisons, in major UK cities, with the TV commercial airing on ITV and across various social media channels.

 

My motion design work was across all video deliverables, enhancing the campaign's visual appeal. The agency also runs the Daz social media pages and I've been involved in UGC, animation and video editing for Insta/TikTok.

Head of copy - Max Lawrence

Motion design - Emily Kapikyan

Creative director - Ben Turner

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