Forrester asks a forbidden question: Are vendors lying or do they believe their own hype?
The idea that vendors lie a lot is, as the saying goes, “a tale as old as time.” But to suggest vendors are so persuasive because they actually believe their falsehoods — now, that's intriguing.
By Evan Schuman
Sep 25, 2023 7 mins
CareersIT StrategyTechnology Industry