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Ooh La La: Opening Ceremony of Paris Olympics Draws 28.6M Viewers
NBCUniversal’s coverage of the opening ceremonies of the Paris Summer Olympics averaged 28.6 million viewers across the company’s TV and streaming…
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Ooh La La: Opening Ceremony of Paris Olympics Draws 28.6M Viewers
NBCUniversal’s coverage of the opening ceremonies of the Paris Summer Olympics averaged 28.6 million viewers across the company’s TV and streaming platforms, a combined…
Canada Drone Scandal at Olympics Costs Women’s Soccer Points, Coach
Soccer’s global governing body FIFA docked Canada’s women’s soccer team six points from its Olympics group stage total, severely denting its chances of moving on to the…
Paris Will Boost Brands as Olympic Marketing Shifts, Study Finds
The Super Bowl is not only competitive for the teams on the field but the brands that buy commercial spots and sponsorships for the big game. Yet even that single-day…
Five Interesting Nuggets From the $10.3B NBA-Turner Contract
When Warner Bros. Discovery sued the NBA on Friday, it released nearly the entire text of their $10.3 billion broadcast contract, signed in October 2014, as part of its…
These Are the Content Olympics. Here’s What I’ve Learned on TikTok
As you’ve likely seen, cardboard beds are back at the Olympic Village. But have you heard about the special mattress toppers certain athletes have gotten—or the fact…
NCAA Settlement Lawyers Can Seek Cut of Athlete Revenue
The long-awaited, long-form settlement in House v. NCAA that was presented to a federal court Friday includes not only unique terms for how college athletes can get…
NCAA House Settlement Handed to Judge as Reviews, Challenges Loom
Attorneys for the NCAA, power conferences and athletes represented by the House, Carter and Hubbard antitrust litigations filed a motion Friday for preliminary approval…
Tom Brady’s 77-Foot Wajer Yacht Could Be Yours for a Cool $7 Million
You may not be able to throw a football like Tom Brady, but you can now cruise the oceans like him. A Wajer 77 formerly owned by the NFL GOAT has just been listed for…
Sportico Transactions: Moves and Mergers Roundup for July 26
Welcome to Sportico’s transactions wire, a weekly rundown of personnel, partnerships and products across the sports business industry. PERSONNEL New York…
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Sportico Features
TBS, Warner Bros. Discovery Sue NBA Over Loss of TV Deal
In a court filing at a New York trial court Thursday, TBS and Warner Bros. Discovery sued the NBA, NBA Media Ventures and NBA Properties. “You are hereby summoned…
Charles Barkley: NBA Chose Amazon’s Money Over Fans
As you’d expect, Charles Barkley had something to say about the end of the nearly four-decade relationship between Turner Sports and the NBA. The longtime TNT…
Ninjas in Pyjamas’ $20M IPO Is Latest Test of Esports Biz in Public Markets
Prominent esports franchise Ninjas in Pyjamas began public trading on Friday, the latest financial litmus test for an industry—and business model—still reeling from an…
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