2026 Media Kit

Partner with SecurityBrief Australia

Technology news for CISOs & cybersecurity decision-makers

55,365
weekly page impressions
24,914
first-party weekly unique visitors
3,645
newsletter recipients
43%
newsletter open rate
Similarweb logo
TechDay's audience figures come from first-party analytics and internal publishing systems. Similarweb can be useful for directional market research, but it is a modelled third-party estimate, not the source of record for TechDay's own sites. That difference matters for specialist B2B and regional publications, where estimate-based tools can mis-rank niche audiences.

Overview

SecurityBrief Australia is focused on cybersecurity and cyberattack news. Its readers include business and enterprise security decision makers, as well as security experts, consultants and channel partners.

Audience

Reader mix and audience profile

Organisation sizes

below 2,500 seats 34%
below 750 seats 33%
above 2,500 seats 31%
below 100 seats 2%

Regional breakdown

New South Wales 53%
Victoria 26%
Queensland 8%
Western Australia 4%
Australian Capital Territory 4%
South Australia 2%
Northern Territory 2%
Tasmania 1%

Top job titles

CISO / CSO 19%
Enterprise Security Manager 17%
IS/IT Manager 16%
IS/IT Director 14%
Security Consultant 8%

Top organisation types

Government/Defence 16%
Banking/Finance/Insurance 13%
Healthcare 13%
Manufacturing 11%
Transportation 9%

Traffic Sources & Reader Technology

Traffic sources, devices, and operating systems

Traffic sources

Referral 34%
Search 27%
Email 22%
Direct 17%

Reader technology

Devices
Desktop devices 81%
Mobile devices 15%
Tablet devices 4%
Operating systems
Windows 64%
macOS 21%
iOS 6%
Android 5%

What we cover in Australia

Advanced Persistent Threat Protection AI Security Application Security Biometrics Blockchain Breach Prevention Cloud Access Security Broker Cloud-Native Application Protection Platform Cloud Security Cybersecurity Cybersecurity insurance Data Loss Prevention Data Privacy Data Protection DevSecOps Distributed Denial of Service Edge Security Email Security Encryption Endpoint Detection and Response Endpoint Protection Extended Detection and Response Firewalls Hybrid & Remote Work Identity and Access Management IoT Security Malware Mobile Device Management Multi-factor authentication Network Detection and Response Network Security Passwordless Phishing Physical Security Privileged Access Management Quantum Computing Ransomware Risk & Compliance Secure Access Service Edge Security Information and Event Management Security Operations Centres Surveillance User and Entity Behavior Analytics Virtual Private Networks Zero Trust Security
Editorial calendar

Editorial Calendar

Review TechDay's upcoming Ultimate Guides and editorial feature opportunities for topics that align with your market.

Sponsored Content Options

We prefer to build long-term relationships where we understand your market, goals, and audience fit. These are the one-off sponsored content formats available when you need a specific campaign or starting point.
News

Press release

We turn your press release into a news story and publish it.

$1,450
Editor written
450 words
Thought leadership

Byline

We edit and publish your supplied thought leadership column.

$1,450
Supplied copy
500 plus words
Advertorial

Editor interview

We research, interview, write, and publish a full sponsored story.

$4,350
Editor written
700-1,000 words

Included with sponsored content

Homepage inclusion
Email newsletter inclusion
Shared on social media
SuperMetrics reporting

Promoted packages can add

Homepage stickiness for two weeks
Newsletter stickiness for two weeks
Guaranteed at least 100,000 impressions and 1,500 reads

Distribution Built In

Every sponsored story is designed to travel
Homepages

Stories appear across relevant TechDay homepages and section feeds.

Newsletters

Campaigns are included in our email newsletter ecosystem.

SuperMetrics

Post-campaign reporting shows reads, impressions, and campaign value.

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61 specialist tech sites.
8 regions. One network.

SecurityBrief Australia is one focused publication inside TechDay's wider human-powered technology news network, giving partners local relevance with network-wide publishing capability.

683,411
Published stories
7
Australian sites
Human
POWERED
20th
year of business

Trusted by

Some of the many leading brands that work with TechDay.

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