Abstract
Leveraging on MacIntyre’s ‘After Virtue,’ this paper explores how business ethics ought to be taught in modern society. Although MacIntyre is not a proponent of teaching business ethics, his thesis of moral simulacra, practice, and his distinctions between internal and external goods have provided a clear demarcation between conflicting moral theories and instilling a logical moral framework and a coherent method in teaching business ethics. The central thesis of this paper argues that an appropriate approach to teaching business ethics must encompass a thorough critique of the tensions between diverse moral theories, recognizing the importance of each, and understanding of their differences coheres uniquely. Anyone agreeing with this thesis might also agree that our approach to teaching business ethics might have been erroneous all this while.