Abstract

Museums play an important role in achieving sustainable development goals (SDGs) being the key partner of heritage and Cultural Content Industry (CCI). The idea that cultural organizations may or should address social concerns is still not widely accepted by some museum practitioners and critics, despite increased support and interest in the museum’s social responsibility. The topic of gender equality is significant in the CCI’s constantly changing environment. Therefore, this study provides an overview of the literature on Gender-Sensitive Accountability (GSA) in the CCI in the Italian context. This study explores the content of the scientific literature to identify the main trends. It adopts a concise bibliometric analysis of 52 documents, including articles and book chapters written in English. These documents were published between 1990 and 2024 and sourced from the Scopus database and Google Scholar. The number of working women has increased over the last half-century, but there have been no appreciable advancements. There are inequalities in salary and access to power for women and gender minorities across race and ability. Therefore, women of color are not equally represented in the CCI. The purpose of this study is to provide a purposeful and comprehensive approach to transform museum operations in a way that promotes gender equality. This study highlights that offering specific leadership positions to female to ensure the equitable access to opportunities is the right way to achieve social goals of sustainability. Further, study supports that the CCI should strengthen such policies that can reduce gender-based discrimination.