Abstract

Presence of users as the main actors of each adaptive reuse of a given cultural heritage site heavily depends on the quality of their sensual experience there. This, in turn, seems to stem from how much they trust the integrity and provenance of the heritage attributes and activities pending within such historical sites. This paper aims to define the sincerity and authenticity as influential indicators of the users’ trust in adaptive reuse of cultural heritage sites. To reach the goal, the author hereof has analyzed all the industrial heritage sites in Iran which have been adaptively reused (case studies) and has surveyed 125 visitors. The findings confirm that sincerity and authenticity can largely influence the visitors’ trust and sensitize their experience.