The Latest Digital Marketing News & Resources

There’s a reason why our cultural default when anyone has a question is to say, “Google it.” Using search engines is second-nature for most of us, but have you ever thought about why and how you find the answers...

As the philanthropic landscape shifts toward more integrated, value-driven partnerships, it’s important that nonprofits move beyond the traditional ask to remain competitive. Corporate sponsorships are no...

In the landscape of modern philanthropy, corporate matching gift programs are among the most significant untapped funding sources. Thousands of companies worldwide have established programs to match their...

In the high-stakes world of nonprofit development, the most valuable commodity is not capital; it’s time. For a Major Gift Officer (or MGO), the efficiency of the portfolio determines the success of the fiscal year....

Many organizations face a common paradox: they have access to lucrative corporate funding channels that remain largely untapped simply because donors do not know they exist. For nonprofits looking to stabilize their...

Imagine your nonprofit launches a highly successful capital campaign, only to have a cyber breach expose your donors’ personal information. Building donor trust and earning long-term support can take months or even...

Every digital touchpoint is a chance to strengthen your relationship with supporters. When your website, emails, and other platforms work together, they create a consistent, inspiring multi-channel journey for your...

Whether users are advocating for a nonprofit cause or generating excitement about a company’s newest product, social media marketing has been dubbed “an indispensable tool” in this digital age. But children’s...

Challenge grants are one of the most effective ways to boost donor engagement and drive higher contributions for your nonprofit. However, without data and analytics behind them, it can be challenging to track...