Fix marketing folder markdownlint errors

    "ul-indent": false

  },

  "ignores": [

    "content/handbook/marketing/**/*.md",

    "content/handbook/sales/**/*.md",

    "content/handbook/company/culture/all-remote/remote-work-report-2020.md",

    "content/handbook/company/culture/all-remote/universal-remote.md"

| Consulting | Advisory | [CI/CD Transformation](https://docs.google.com/presentation/d/1gCULkwewztptWPO4wnr6xU-E3B_C7oVqVAdT-yAc0SE/edit) | TBD | Planned |

| Consulting | Advisory | [General Advisory Services](https://about.gitlab.com/services/advisory/) | [Advisory Services](https://gitlab.com/gitlab-com/customer-success/professional-services-group/global-practice-development/consulting) | Minimal |

| Consulting | Advisory | Agile/Plan Workflow Advisory | [Agile/Plan Advisory](https://gitlab.com/gitlab-com/customer-success/professional-services-group/global-practice-development/consulting/workflow-agile-ceremonies) | Minimal

| Consulting | Advisory | [Dedicated Services (Center of Excellence)]() | TBD | Planned |

| Consulting | Advisory | Dedicated Services (Center of Excellence) | TBD | Planned |

| Consulting | Advisory | DevSecOps Workflow Advisory | TBD | Planned |

| Consulting | Development | Development | TBD | Planned | -->

<iframe src="https://docs.google.com/presentation/d/e/2PACX-1vQNYu_4jB3j3i_fYukM3yMtcbhgbpKbivbaaiKnuih3X6pdn-oI9ic0k6TqtwP2qjqVAaC-HXIC0uD7/embed?start=false&loop=false&delayms=3000" frameborder="0" width="1536" height="893" allowfullscreen="true" mozallowfullscreen="true" webkitallowfullscreen="true"></iframe>

</figure>

<!--![](/handbook/customer-success/professional-services-engineering/processes/customer-journey-mapped-ps-process.png)-->

<!--![''](/handbook/customer-success/professional-services-engineering/processes/customer-journey-mapped-ps-process.png)-->

[Source, GitLab Team Members Only](https://docs.google.com/presentation/d/1eC_ocJkzNkH4Vw3v4Vkd3S58a0NALYxXtnb6BZ7pJdc/edit?usp=sharing)

**Goal**: Align all Marketing team members on activities in progress to achieve our goals, and update the team on cross-functional items.

The meeting is 50 minutes and runs as follows:

1. Always begin by welcoming our newest GitLab Marketing Team Members

1. Celebrate well-deserved promotions

1. CMO Top of Mind (5 items per month)

- `hn-mentions`: Hacker News post feed, automated with [Zapier](/handbook/marketing/developer-relations/workflows-tools/zapier/) and maintained by the Developer Relations team.

- `social_media_posts`: Automated social media post feed.

### Marketing email alias list

<a id="email"></a>

<!-- IDENTIFIERS -->

[cmo]: /job-families/chief-marketing-officer/

[create a ToC]: /handbook/markdown-guide/#table-of-contents-toc

[Markdown Style Guide]: /handbook/markdown-guide/

<!-- HANDBOOKS -->

[CMO Handbook]: /handbook/marketing/cmo

[Blog Handbook]: /handbook/marketing/blog/

[Website]: /handbook/marketing/digital-experience/website/

[Brand and Product Marketing]: /handbook/marketing/brand-and-product-marketing/

[Brand]: /handbook/marketing/brand-and-product-marketing/brand/

[Product and Solution Marketing]: /handbook/marketing/brand-and-product-marketing/product-and-solution-marketing/

[Core Product Marketing]: /handbook/marketing/brand-and-product-marketing/product-and-solution-marketing/core-product-marketing/

[Corporate Communications]: /handbook/marketing/corporate-communications/

[Corporate Events]: /handbook/marketing/integrated-marketing/corporate-events/

[Campaigns]: /handbook/marketing/campaigns/

[Inbound Marketing]: /handbook/marketing/inbound-marketing/

[Integrated Marketing]: /handbook/marketing/integrated-marketing/

[Digital Experience]: /handbook/marketing/digital-experience/

[Marketing Website]: /handbook/marketing/digital-experience/website/

[Global Content]: /handbook/marketing/brand-and-product-marketing/content/

[Editorial]: /handbook/marketing/brand-and-product-marketing/content/editorial-team/

[Developer Relations]: /handbook/marketing/developer-relations/

[Contributor Success]: /handbook/marketing/developer-relations/contributor-success/

[Evangelist Program]: /handbook/marketing/developer-relations/evangelist-program/

[Community Programs]: /handbook/marketing/developer-relations/community-programs/

[Education Program]: /handbook/marketing/developer-relations/community-programs/education-program/

[Open Source Program]: /handbook/marketing/developer-relations/community-programs/opensource-program/

[Startup Program]: /handbook/marketing/developer-relations/community-programs/startups-program/

[Developer Advocacy]: /handbook/marketing/developer-relations/developer-advocacy/

[Inbound Marketing]: /handbook/marketing/inbound-marketing/

[Field Marketing]: /handbook/marketing/field-marketing/

[Account Based Marketing]: /handbook/marketing/account-based-marketing/

[Revenue Marketing]: /handbook/marketing/revenue-marketing/

[Marketing Programs]: /handbook/marketing/

[Marketing Strategy and Platforms]: /handbook/marketing/marketing-strategy-and-platforms/

[Marketing Strategy & Analytics]: /handbook/marketing/strategy-performance/

[Marketing Operations]: /handbook/marketing/marketing-operations/

[Globalization & Localization]: /handbook/marketing/localization/

[Growth]: /handbook/marketing/growth/

[Digital Strategy]: /handbook/marketing/integrated-marketing/digital-strategy/

[Demand Generation]: /handbook/marketing/demand-generation/

[Campaigns Team]: /handbook/marketing/demand-generation/campaigns/

[Campaigns]: /handbook/marketing/demand-generation/campaigns/

[Lifecycle Marketing]: /handbook/marketing/lifecycle-marketing/

[Channel Marketing]: /handbook/marketing/channel-marketing/

[Product Marketing]: /handbook/marketing/brand-and-product-marketing/product-and-solution-marketing/

[Business Operations]: /handbook/business-technology/

[Sales Development Organization]: /handbook/marketing/sales-development/

[Social Marketing]: /handbook/marketing/integrated-marketing/digital-strategy/social-marketing/

[Incident Communications Plan]: /handbook/marketing/corporate-communications/incident-communications-plan/

[Speaking Resources]: /handbook/marketing/corporate-communications/speaking-resources/

[Team Member Social Media Policy]: /handbook/marketing/team-member-social-media-policy/

[Merchandise Handling (Swag)]: /handbook/marketing/brand-and-product-marketing/brand/merchandise-handling/

[Events]: /handbook/marketing/events/

[Marketing Career Development]: /handbook/marketing/career-development

[Emergency Response]: /handbook/marketing/emergency-response

[Growth]: /handbook/marketing/growth/

[Product Handbook]: /handbook/product

[Technical writing]: /handbook/product/ux/technical-writing/

We are the owners of the ABM platform, [6sense](/handbook.gitlab.com/handbook/marketing/marketing-operations/6sense/) at GitLab. 6sense is an Account Based Marketing platform that uses a predictive model to identify the right customers at the ideal time. We use 6sense to build our target account lists, launch display advertising, and measure account progression through the sales funnel over time. 6sense also provides account intelligence on things like intent, engagement, and keyword search. There is a 6sense data section on the account in Salesforce that is available for our XDR org and coming soon to the Sales org. If you have any questions about the tool or access to it, please drop a slack in #6sense_help.

## FY25 Strategy

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Our key account list consists of Mid-Market and Enterprise accounts that the sales/XDR org are also heavily focusing on as denoted by the Account Rank field on accounts in Salesforce. Specifically, Rank 1-2.

## ABM Tactics

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For questions about 6sense, our ABM platform, use the slack channel #6sense_help

## Project Management

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