Free Webinar:
HCP portals that actually work: Optimizing for engagement and AI
Discover key features of high-performing HCP portals and learn how to make portals easily discoverable through SEO and AI-powered search optimizations.
- Discover where pharma companies are missing the mark with HCPs, based on new research.
- Explore a real HCP portal with smart UX, personalization, and easy navigation.
- Learn 5 key ways to optimize content for SEO and AI so HCPs can find it fast.
Not sure which HCP portal features to prioritize?
Want to increase HCP engagement on portals but feel stuck?
Want to make your portal ready for AI-powered search?
Get answer to all questions and more
Get new insights from three pharma industry experts who offer practical, research-based guidance and a demo on what best-in-class HCP portals should look like and how they should be optimized for discoverability.
Webinar agenda
Welcome and introduction of the host and guests
- 5 min
HCP Audit Report Insights: Where pharma companies are falling short in HCP engagement
- 10 min
Best-in-Class HCP Portals: What a state-of-the-art HCP portal should look like in 2025 and beyond
- 10 min
Driving Discoverability: Key steps to prepare (portal) content for search engines and AI-powered search.
- 10 min
Q&A Session
- 5 min
Meet the speakers
Learn from the extensive knowledge of our pharma industry experts with deep expertise in building and optimizing HCP portals for pharma brands.
Head of Marketing @Digitalya
Andrei Ungurianu is a strategic marketing leader driving digital growth at Digitalya. With expertise in SEO, content marketing, and conversion optimization, he crafts impactful strategies that enhance brand positioning, generate leads, and scale global initiatives.
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