Now through April 2, get extra trade‑in credit toward a new Mac.°°

All models.

Take your pick.
NEW

MacBook Air

  • Sky Blue
  • Midnight
  • Starlight
  • Silver
From $999 or $83.25 per month for 12  months Footnote *
Pre-order - MacBook Air

MacBook Pro

  • Space Black
  • Silver
From $1599 or $133.25 per month for 12  months Footnote *
Buy - MacBook Pro

iMac

  • Blue
  • Purple
  • Pink
  • Yellow
  • Orange
  • Green
  • Silver
From $1299 or $108.25 per month for 12  months Footnote *
Buy - iMac

Mac mini

    From $599 or $49.91 per month for 12  months Footnote *
    Buy - Mac mini
    NEW

    Mac Studio

      From $1999 or $166.58 per month for 12  months Footnote *
      Pre-order - Mac Studio

      Studio Display

        From $1599 or $133.25 per month for 12  months Footnote *
        Buy - Studio Display

        Mac Pro

          From $6999 or $583.25 per month for 12  months Footnote *
          Buy - Mac Pro

          Pro Display XDR

            From $4999 or $416.58 per month for 12  months Footnote *
            Buy - Pro Display XDR

            Shopping guides.

            Can’t decide? Start here.

            The Apple Store difference.

            Even more reasons to shop with us.

            Customize your Mac.

            Choose your chip, memory, storage, and even color.

            Setup and support.

            Our Specialists are here to help.
            Mac apps and features, iMac displaying FaceTime, keyboard, Magic Mouse, web browser window, MacBook with command symbol, Touch ID, Mac Pro, power cable

            ONE-ON-ONE GUIDANCE

            From setup to the latest features, get tips from a Specialist in an online session.

            TODAY AT APPLE

            Get started or explore what’s new in free sessions at the Apple Store.