You2: A High Velocity Formula for Multiplying Your Personal Effectiveness in Quantum Leaps

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Elevate Your Performance. Multiply Your Results. Move with Purpose. you² lays out a disciplined strategy for achieving extraordinary outcomes—faster, smarter, and with greater clarity of focus. Written by best-selling author Dr. Price Pritchett, this handbook rejects slow, step-by-step progress and replaces it with a bold framework for exponential gains.

The you² strategy delivers breakthrough performance—achieved through precise mental shifts and bold action, not through effort alone. The book outlines 18 high-impact principles for achieving dramatic results while conserving your time, energy, and resources. Used by entrepreneurs, sales leaders, and change-driven individuals worldwide, you² helps you:

  • Disrupt old performance patterns
  • Accelerate results with bold moves
  • Pursue goals that excite and intimidate
  • Act with confidence before you feel ready
  • Channel failure into forward momentum

This is not a self-help book. It’s a performance playbook for people who are ready to operate on a higher level.

From the Publisher

Quantum Leap Strategy is a companion book to this work.

About the Author

Price Pritchett is Chairman of Pritchett, LLC, a Dallas-based consulting, training and publishing firm. For 30 years he has been advising CEOs, presidents, and other senior executives on a wide range of strategic matters related to merger integration and major organizational change.

Price holds a B.A. and M.A. in English and a Ph.D. in psychology, and is recognized internationally as a leading authority on the dynamics of change in the workplace. His 26 books and handbooks have sold over 10 million copies, making him one of the best-selling business authors in the U.S.

Excerpt. © Reprinted by permission. All rights reserved.

Right now, in this moment, you are capable of exponential improvement in your performance. You can multiply your personal effectiveness, hit new highs, and shatter your old achievement records. You can become you squared.

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Price Pritchett, Ph.D., is Chairman and CEO of PRITCHETT, LP, (pritchettnet.com) a company known worldwide for its expertise in organizational change, merger integration, corporate culture, and process redesign. For more than 30 years, he has helped executives and their workforces understand and rise to the challenge of accelerating change. With more than 20 million copies of his books in print, he is one of the bestselling authors in the world. Dr. Pritchett's clients include Pfizer, Chicago Mercantile Exchange, ABC Radio, Wachovia, McDonald's, John Deere, Michelin, ABN-AMRO, Lockheed-Martin, Novartis, and Delta Airlines. He is also the author of McGraw-Hill's Hard Optimism.

Frequently bought together

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Features & details

Features

  • You 2
  • A High Velocity Formula for Multiplying Your Personal Effectiveness in Quantum Leaps

Product information

Publisher Pritchett LP
Publication date February 1, 2012
Edition Rep
Language ‎English
Print length 37 pages
ISBN-10 0944002048
ISBN-13 978-0944002049
Item Weight ‎4 ounces
Dimensions 9 x 6 x 0.25 inches
Best Sellers Rank
Customer Reviews 4.5 out of 5 stars 5,081Reviews

Customers say

Customers find this book encouraging and informative, with wonderful insights for changing their mindset. They appreciate its readability, describing it as a quick, no-nonsense read, and value its concise writing style. Customers disagree on the book's value for money, with several considering it overpriced. The book receives positive feedback for personal development, with one customer noting it's great for beginners, while opinions about its structure and page count are mixed.
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262 customers mention content, 222 positive, 40 negative
Customers find the book engaging and inspiring, describing it as an awesome short read that provides great inspiration.AI Generated from the text of customer reviews
...The order turn around was fantastic. I love my books, and this is a great book. It's not so much a technique book, but a gentle nudge in a book.Read more
This was a great read. Small, bite-sized slices of wisdom, distilled into succinct concepts. Highly recommend if you are ready for a quantum leap.Read more
You Squared is an excellent book and a great gift for anyone you love for whom you want the very best life--including yourself!Read more
This book is simple, powerful, and effective to help you change your mindset to experience quantum leaps....Read more
108 customers mention informative, 83 positive, 25 negative
Customers find the book informative and powerful, providing wonderful insights for changing their mindset.AI Generated from the text of customer reviews
...It is short and to the point. I have already read it about 10 times and use it as a tool to keep me motivated towards wealth.Read more
A very short, insightful, well written, and inspiring book. It is designed to get you to see things more clearly and from a different perspective....Read more
It’s a short read however it’s very insightful and it gets you thinking. I really like it and recommend this one to anyone....Read more
Good concepts with no examples and nothing tangible. My experience has been when someone doesn't give those tangibles, it's because they don't know....Read more
93 customers mention readability, 87 positive, 6 negative
Customers find the book highly readable, describing it as a quick and easy 30-minute read that works well for group discussions.AI Generated from the text of customer reviews
This is a quick read chock full of mind opening insights. I thought the price was high for the length but I totally got my money’s worth....Read more
...Short, easy to read and understand, to the point. Ever since the purchase, I'm carrying out this book and read it frequently and every day....Read more
...this book very short and simple can really have a strong impact on your mind by making you consider your potentiality from another point of view....Read more
Easy read, but also intriguingly outstanding. I read this book over a few times, and it always seems to bring me new ideas ôn what I can do next.Read more
18 customers mention writing style, 16 positive, 2 negative
Customers appreciate the writing style of the book, describing it as concise.AI Generated from the text of customer reviews
Short, concise, paradigm-changing principles for making quantum leaps in attitude and what's possible beyond traditional linear thinking....Read more
An easy but very powerful read. Loved that it was succinct, to the point and excited to make the quantum leapRead more
...I'm ready for the Quantum Leap. Price Pritchett's writing style and short chapters make it a fast, fun read and helped me to see that it's time to...Read more
Beautifully and concisely written, this book is filled with wonderful insights for changing your mindset....Read more
14 customers mention basic, 12 positive, 2 negative
Customers find the book basic and well-suited for personal development, with one customer noting it serves as a great starting point for entrepreneurs and another mentioning it's essential reading for church leaders.AI Generated from the text of customer reviews
An essential book for anyone looking to grow beyond who and what they are.Read more
Great Book for Personal development. A must have in your libraryRead more
Great educationRead more
Totally believable! This will help me with my work challenges. It will be useful. Everyone should read this!...Read more
14 customers mention conciseness, 5 positive, 9 negative
Customers have mixed opinions about the book's conciseness, with some finding it well-structured and providing quick direction, while others describe it as vague and lacking specific guidelines.AI Generated from the text of customer reviews
This book should be a 5 minute power point presentation. It's vague, it states the same things over and over and over again, and a waste of time.Read more
...Seriously, this book truly offers what it claims: the formula for unbelievable progress using elegance approaches to solve problems. Recommend it 100%Read more
...There is no research in this book . It is a brochure. A pamphlet. A waste of my money....Read more
This is a 15 page flyer of redundancy that gives no actual guidelines or information rather just cloudlike hypothetical examples....Read more
12 customers mention page count, 4 positive, 8 negative
Customers have mixed opinions about the page count of the book, with some appreciating the few pages while others note it is not quite 35 pages long.AI Generated from the text of customer reviews
Good information but short not many pages to get deeper into the subject. Too short read it in a couple of hours.Read more
This is an awesomely encouraging book with few pages but great stories....Read more
...The chapters are basically 2 pages - the page on the left has huge print with alot of empty space; the page on the right has print that is on the...Read more
Do not buy this. It's not a book, but a booklet with about 15 pages of very superficial, rah-rah stuff and offers nothing practical on HOW to...Read more
54 customers mention value for money, 15 positive, 39 negative
Customers find the book overpriced.AI Generated from the text of customer reviews
...Waste of money, and I'm so annoyed at these amazon reviews that convinced me to buy.Read more
I hate to say this is a waste of time and money but it is. I am not quite sure who this book for?...Read more
...Still a font of valuable ideas, well worth getting, and reading several times.Read more
...This is an overpriced pamphlet (brochure type feeling) with very little content....Read more

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Top reviews from the United States

  • 5 out of 5 stars
    Verified Purchase

    Great Book

    Reviewed in the United States on June 7, 2023
    Format: Paperback
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    I recently read a book called "you2" and I absolutely loved it. This book teaches a different way to achieve great success. Instead of believing that you have to work extremely hard and put in a lot of effort to succeed, the book suggests 18 key components to achieve massive success while using less effort.

    Here are a few things you can learn from the book:

    Multiply personal effectiveness: The book teaches you how to make the most impact and get better results without exhausting yourself.

    Quit trying harder: Instead of pushing yourself to work harder, the book encourages you to find smarter ways to achieve your goals.

    Think beyond common sense: The book inspires you to think outside the box and come up with creative solutions to problems, even if they may seem unconventional.

    Make your move before you're ready: The book advises you to take action and seize opportunities even if you don't feel completely prepared. Waiting for the perfect moment may hold you back.

    Look inside for the opportunity: The book reminds you to search within yourself for opportunities and not just rely on external factors. Sometimes, the best opportunities come from within.

    In simple terms, "you2" is a book that challenges traditional ideas about success and provides practical advice on how to achieve big results with less effort. It encourages you to think differently, take action, and make the most of your potential. I highly recommend it to anyone looking for a fresh perspective on achieving success.

    41 people found this helpful
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  • 5 out of 5 stars
    Verified Purchase

    Inspirational!

    Reviewed in the United States on May 4, 2026
    Format: Kindle
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    I read a lot of personal development books but this one really stood out. I feel like I highlighted the entire book which I plan to reread and record Price’s wisdom so it’s never forgotten. I highly recommend to anyone who knows what they need to do but they just need to give themself permission to go for it - make that quantum leap. Thank you for this incredible read!

    2 people found this helpful
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  • 5 out of 5 stars
    Verified Purchase

    this book is transformative

    Reviewed in the United States on March 19, 2026
    Format: Kindle
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    I loved how concise and quick it was to read. If you’re interested in mysticism, manifesting and a hard working individual this is a must.

    2 people found this helpful
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  • 5 out of 5 stars
    Verified Purchase

    Love it!

    Reviewed in the United States on December 5, 2025
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    Love this book! Super fast, easy read! I bit pricy for the size book, but honestly don't regret buying it.

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  • 4 out of 5 stars
    Verified Purchase

    Minimal Words, Maximum Insight

    Reviewed in the United States on April 1, 2025
    Format: Paperback
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    Concise and impactful. It’s the kind of book you can read in under an hour and return to again and again. Each two-page section delivers a key idea—more like a prompt for reflection or action than traditional advice.

    4 people found this helpful
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  • 5 out of 5 stars
    Verified Purchase

    You 2 - Your Life

    Reviewed in the United States on June 28, 2026
    Format: Paperback
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    Great education

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  • 5 out of 5 stars
    Verified Purchase

    Small Book, Huge Impact...

    Reviewed in the United States on May 28, 2010
    Format: Paperback
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    The 80/20 Rule states that very few things in life have the most impact. Hence, you may read many books but very few of them will be of much use. I feel this is true. The 20% "vital few" books on my shelf (and Kindle) get read again and again because they contain the best wisdom. You2 (Squared) is one of these vital few books. I laughed when I received in the mail because its only 40 pages long or so. But, like some many other things in life, its QUALITY not quantity, that counts.

    The concepts proffered in this "life manual" by Pritchett are so profound that you may read TWO PAGES and have to set it down and ponder the ideas before continuing. It's heavy stuff, but simple to read, comprehend, and implement. Some one referred this book to me, and after reading it, I in turn purchased several more copies, and sent them to clients and friends so they too could benefit.

    I also purchased another one of Pritchett's manuals called "The Quantum Leap Strategy" which I surmised was the sequel to this book. Finally, the back of this book contains a list of all Pritchett's books for further reading if you like this one. Good luck! :-)

    Garrett Todd

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    "Custom Music and Messaging When Putting Your Callers on Hold."

    18 people found this helpful
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  • 5 out of 5 stars
    Verified Purchase

    Life Changing

    Reviewed in the United States on February 9, 2026
    Format: Kindle
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    This book is thought provoking, exciting, impactful, encouraging, and motivating all at the same time. Small easy book worth every penny.

    One person found this helpful
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Top reviews from other countries

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  • 5 out of 5 stars
    Verified Purchase

    excelente

    Reviewed in Brazil on November 27, 2025
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    Ótima leitura, livro pequeno, rápido, porém com muita sabedoria. Vale a pena a leitura, acredito que cerca de 1h da pra ler o livro inteiro

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  • 5 out of 5 stars
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    Musteri memnuniyeti 10

    Reviewed in Turkey on March 9, 2023
    Format: Paperback
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    Kitap kısa sürede elime ulaştı. İthalatcı firmaya hızlı cevabı ve teslimat sürecindeki desteği icin ayrıca tesekkur etmek isterim.

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  • 5 out of 5 stars
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    No problems

    Reviewed in Japan on February 22, 2021
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    The book arrived on time and in good condition. Very satisfied. Thank you.

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  • 5 out of 5 stars
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    A quick read that gets straight to the point

    Reviewed in Canada on June 24, 2025
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    A fantastic book for those that are ready to take the leap into a future that they know is already theirs for the taking.

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  • 5 out of 5 stars
    Verified Purchase

    This is life changing

    Reviewed in India on May 25, 2026
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    This is the best book,I have ever read.The first peg is an atom bomb 🔥🔥

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