Summary: New York [U.S.A], Apr 1 (ANI): Technology giant Google on Sunday announced that it is shutting down its
URL shortening service, goo.gl.
Every year the trend is up for the international use of short
URLs. Branded
URL Shortening is an excellent tool for online marketing.
Therefore, they keep communicating to their numerous advertising sites or
URLs to update pop-up or advertisement and commercial content areas.
[5]'s study compared anti-phishing capabilities of popular plug-ins, showing different blocking rates of phishing
URLs at 0 hour and after 24 hours (see table 1).
In this paper, features that are highly effective in detecting phishing
URL's are analyzed using a modified version of C4.5 classification algorithm.
One catch to the customer
URLs, however,according to website Mashable, is that Google says in the fine print that it might start charging for them some day.
"We're making these changes over the next few days, and we'll be offering custom
URLs to many more profiles and pages in the future.
"It is possible that spammers are setting up their own
URL shortening sites since legitimate
URL shortening sites, which have long suffered with abuse, have slightly improved their detection of spam and other malicious
URLs." www.symantec.com.