Puma.jp
Title
about.puma.com
Description
Herzogenaurach / Boston, 7 June 2006 – Today, the second half of PUMA’s World Cup Advertising campaign premiers. “The Trial” is the conclusion to the “12 Nations Story” – the teaser phase of PUMA’s dedicated World Cup advertising campaign “WILLKOMMEN ZUM FUSSBALL” – (German for Welcome To Football), and is the brand’s largest global football effort to date.
The “12 Nations Story” launched in mid May with a print and TV teaser campaign. The creative depicts World Cup fever spreading across the globe. Fans and players from all over the world are exhibiting a remarkable change in the standard of play and level of enthusiasm for the game.
Languages
日本語 (Japanese)
