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ZEELOOL and Prabal Gurung drop eyewear line that feels straight off the runway

The designer’s bold shapes and saturated colors show up in five standout pairs you can shop right now.
 By  Mashable BrandX and ZEELOOL  on 
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New zeelool line
Credit: Mashable Composite; Zeelool

Think you need to spend $300 or more for designer specs that look boss and help you crush it every day? Nope.

ZEELOOL eyewear always hits the perfect trifecta of quality, affordability, and style — but the launch of its limited-edition Prabal Gurung "See the Power in You" collaboration muscles the brand into couture territory.

If you’re not familiar with Prabal Gurung, the high-fashion designer is known for his bold pops of color and refined East-meets-West aesthetics. His clothing has almost a cult-like following among powerful women, and has been seen worn by Michelle Obama, Kate Middleton, and Zendaya, to name a few.

Five frames, five iconic women

The frames in ZEELOOL’s Prabal Gurung collection are named after five legendary women, and each one has serious swagger. The rich jewel tones, posh metallic accents, and modern neutrals are classic yet feel edgy. Even if you don’t technically need glasses, you’ll want to snag a non-prescription pair (or three) and get tinted lenses or sunglasses to chic-ify all your daily getups. 

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Here’s the all-star Prabal Gurung lineup:

Credit: ZEELOOL
Marilyn loves to be the center of attention, but there’s more going on behind those big crystal frames than meets the eye. Pearls and rhinestones sparkle on the temples for a flirty touch of glam. The quality acetate frames are as smart as they are lightweight. Pair them with blue tinted lenses and feel like the diva you are.
Credit: ZEELOOL
When Grace walks into a room, people notice. The bold butterfly frames with gold triangle accents are effortlessly elegant and exude pure strength. Whether you’re at a gallery opening, presenting concepts to your creative director, or kicking back for the weekend in your soft pants, these statement frames have an impact.
Credit: ZEELOOL
Rose-gold frames and pink rhinestones? Yes, please. These '70s-inspired metal aviator frames are as fierce as the woman they’re named after. Pair them with ombré rose lenses for a sunny weekend vibe or add anti-glare clear lenses for daily drivers. The adjustable nose pads let you comfortably wear them for hours on end.
Credit: ZEELOOL
When the paparazzi is on your tail, slip on your oversized Sophia glasses — or sunglasses — and play it cool. Tipped with triangle metal accents, the tortoise acetate frames are giving old-Hollywood cool. Hop on your moped and grab an espresso with friends or jump on the plane for an illicit getaway. Live la dolce vita.
Credit: ZEELOOL
Heart of glass? Hardly. These punk-chic specs make you feel invincible. The wide side-wire frames with a silver finish are super lightweight and perform at the office, in your art studio, and during your DJ set at the club. Adjustable nose pads dial in the comfort level; you’ll barely notice you’re wearing them. 

ZEELOOL is focused on high quality 

You might assume that ZEELOOL’s Prabal Gurung frames are way too couture for your budget. News flash: They’re not. The collection starts at $55.95 for the frames. Walk into any brick-and-mortar optical store and you’ll find most designer frames are way pricier than that. 

Each of ZEELOOL’s frames is expertly crafted of premium, lightweight materials, including high-end acetate you'd expect to see at a steeper price point. Each pair also comes with your pick of scratch-resistant single-vision, progressive, reading, or non-prescription lenses for just $5 more. You can add blue-light blocking for an additional $20; photochromic lenses that darken when you’re outdoors start at $35; color tints are $40; and anti-glare driving lenses run $35. 

Even with the lens add-ons, you can easily snag a pair of Prabal Gurung glasses or sunglasses for about $100, shipping included. 

A seamless AR buying experience

ZEELOOL’s overall site and "try on" tools couldn’t be any easier to navigate. Just scroll through the Prabal Gurung lineup, or thousands of other ZEELOOL styles, see how they'll look on your face using augmented reality, and check out in two snaps. ZEELOOL also offers a limited 365-day quality guarantee, so you can take them for a real-life spin.

ZEELOOL’s Prabal Gurung collection is your secret style weapon to slay every day. Pick an iconic frame that vibes with you and work it.


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